I got an email from the BBB once regarding where I work.
They straight up said, we have you listed as C rating. Sign up for the $x plan for a B rating, $xx for an A, or $xxx for a Super AAA Preferred Business.
Maybe it meant something at some point, but not anymore.
Similar situation with my previous business around 2005. That’s when I learned, just ignore them. They have zero power and only ancient people look at them, wasn’t my demographics by any means.
I’ll never understand what’s so damn fascinating about an oversized gas station.
Sorry, clean bathrooms and food aren’t enough to convince me the fandom is warranted. But to the people that like it: you do you.
Don’t have to be a fan, but it’s a nice stop to get out and stretch your legs, get decent food, etc. I’ve only ever been to one in my life, that box is checked and over with.
The BBB is a bullshit company just like J. D. Power and Associates.
Bbb is just yelp for old farts. Same business plan of threatening business with shitty reviews if you don’t pay for their protection plan.
Exactly this! I worked for a plumbing company years ago and my old boss told us that businesses pay for their high ratings. Like your company can have a decent rating but if you pay $10k, BBB will list it as a much higher or perfect rating.
Like you said, it’s Yelp for old farts - except those farts pay for high ratings. It’s also pretend power for the consumer, I’ve been threatened with a BBB report at nearly every customer service job I’ve had. It’s just something old people yell about when they don’t get their way, and since learning about how it really works those threats were met with a ‘go on then’ smile.
Yelp filters bad reviews like it’s no one’s business too. They make your business review higher, then threaten to remove it if you don’t continue to pay for the upkeep.
